Modern Classics
ModernClassics
The same London design eye — quietly. Refined shirts for the days a statement is made in restraint.
Not every shirt needs to shout.
Claudio Lugli built its name on the bold, printed, limited-edition shirt — and that will always be the icon. Modern Classics is its quieter counterpart: clean solids, subtle textures, crisp whites and understated tones, cut in exactly the same tailored fit and premium cloth as the prints.
This is not the high street's idea of a basic. It is a considered shirt for the man who already owns the bold ones — the foundation that makes a wardrobe, designed in London and made to sit beautifully. Same standard, fewer fireworks.
Refined Solids
Clean, considered colour in premium cloth. Whites, stones, deep tones and everything a wardrobe is built on — the solid shirt done with a designer's eye for cut, cloth and finish, not the commodity version.
Wear it: under a blazer, tucked or open, as the calm anchor to everything else. It goes with the whole wardrobe, including the bold ones.
Subtle Texture
Interest you feel before you see it. Woven textures, tonal weaves and understated detailing give a plain shirt depth without pattern — the quiet luxury of cloth that rewards a closer look but never demands one.
Wear it: for smart-casual and the office, where restraint reads as confidence. Explore the cloth in our Fabric Library.
Crisp Whites & Neutrals
The foundation of every wardrobe, made properly. A great white or neutral shirt is the hardest thing to get right — the fit, the cloth, the collar all have nowhere to hide. Ours are cut to the same tailored standard as the prints.
Wear it: weddings, business, evenings — anywhere the moment, not the shirt, should lead.
The Same Standard
Modern Classics is not a step down — it is the same house, quieter. The tailored regular fit, the premium cloth, the double-button collar and considered construction are exactly those of our signature prints, in nine sizes S–6XL.
The point: restraint, not compromise. Designed in London, made to last.
A wardrobe needs its quiet shirts as much as its loud ones. Modern Classics is the same design eye, turned down — the foundation that lets the statement pieces shine.Hoss Salimian — Founder, Claudio Lugli
Questions, answered
Yes. Alongside the bold printed shirts we're known for, the Modern Classics range offers refined solids, subtle textures and crisp whites — cut in the same tailored fit and premium cloth, in nine sizes from S to 6XL. It's understated design, not a basic.
Only in volume. Same London design house, same tailored regular fit, same premium fabrics and construction — but in clean solids, textures and neutral tones rather than statement prints. It's the quiet counterpart to the signature collection.
Modern Classics suits the moments that call for restraint — the office, business, weddings and formal evenings, or simply as the calm foundation of an outfit. For the full occasion guide, see our Styling Guide.
Shop Modern Classics
Refined solids, subtle textures and crisp whites — the same Claudio Lugli standard, in nine sizes S–6XL. Rated “Excellent” on Trustpilot, 4.8/5 from 1,200+ reviews.
Shop the collection