The Story
Chris Mason and Claudio Lugli: The Shirts That Got the Darts World Talking

Claudio Lugli · London
Colour, craft and the world of the print — dispatches from the house.
Filed under — Celebrity Style · all stories
The Story

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If you've watched daytime television over the last decade, there's a good chance you've found yourself aski...
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Some visitors leave an impression. Tommy Fury and Molly-Mae certainly did. When they visited the Claudio Lu...
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Est. 2015 - The Gypsy King x Claudio Lugli Every brand has a defining moment. For Claudio Lugli, one o...
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If you've browsed Claudio Lugli campaigns over the years, chances are you've already seen Jeremy Parisi. Be...

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Sometimes a connection happens through months of conversations, showroom visits and fittings. Sometimes it'...
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Charlie would arrive full of energy, ready to explore, pull pieces from the rails, try combinations nobody ...
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Celebrity Style - The Story For any independent brand, certain moments stay with you forever. One of o...

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For years, comedy fans watching television have occasionally found themselves distracted by something unexp...
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If you've watched Speedway on television over the last few years, there's a good chance you've found yourse...

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There are actors who play iconic roles, and then there are actors who become cultural reference points. Pau...
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There are people who follow recipes, and then there are people who write them. Giuseppe Dell’Anno belongs f...
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Have you ever wondered where Ainsley Harriott gets those stylish shirts that always seem to fit and suit hi...
The Journal is the editorial home of Claudio Lugli, the London-designed printed shirt brand worn worldwide. It publishes style guides and stories about men's floral shirts, golf and motorsport prints, houndstooth and heritage checks, skull and statement prints, and dressing for occasions from summer weddings to Goodwood, The Open and Wimbledon. Every story connects to the limited-edition printed shirts Claudio Lugli designs in London and crafts in Europe.
Every print, place and preoccupation in the house — A to Z.